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3D Packaging

    Photographing Reflective 3D Packaging


    Key Points to Remember

    • Watch video: "Basic Camera Settings, Focus Tips, and How to Avoid Camera Shake."
    • Basic principles in this video can also be adapted for natural light. You can easily place your art next to a window to use as a soft natural light source or place the work outside in open shade. Avoid direct sun and use a tripod.


    Tips for Backgrounds

    • For a white background use a large sheet of paper instead of fabric to avoid wrinkles.
    • For a black background, hang a large piece of black fabric with a matte surface behind your art. The fabric will appear darker than black paper.
    • You can shoot your work in the corner of a room. If the piece is small enough, you can place it on a small tabletop next to a wall.
    • Show 100% of your work. Don't crop out anything. Leave a small amount of space surrounding your piece.
    • Match the camera format to your art. Shoot vertically for tall pieces and horizontally for wide pieces.
    • Make sure the camera is not tilted and is completely level. The camera should be aligned with the center of your art. This will help to avoid distortion.
    • For a detail shot, move closer and/or zoom in with your camera. If you need a very close detail, try the camera's macro function (flower icon) and refer to the owner's manual.


    Build a Diffusion Tent

    • Cut open the hangers with a wire cutter.
    • Open the hangers up to form even arches.
    • Tape the light diffusion material to the arches forming a tent. You can use pony clamps to anchor the corners, or tape the corners to the table


    Camera on Top

    Cut a hole in the top of the tent for your camera to see through. Lay your piece on a simple flat background directly under the hole. Your lights will be at the sides, shining in through the diffusion material. You can close the ends of the tent foam core to keep the light bouncing around inside the tent.

    This is a great technique for pieces that need to lay flat.